UX Digest - лучшие посты

UX Doesn’t Stop at the Platform. Neither Should Research UX research shouldn't stop at the platform—real user behavior often happens outside system metrics, like drivers gaming algorithms to maximize income. The article urges researchers to look beyond dashboards and study the full context: environments, workarounds, and hidden incentives that shape decisions. True insight comes from questioning the system, not just validating it NNG: Outcome-Oriented Design - The Era of AI Design Outcome-oriented design shifts how we approach UX in the AI era. Instead of designing single interfaces, designers now define adaptive frameworks that respond to individual user goals rather than optimizing for average user needs Prototyping: Stop Designing Screens. Start Designing Outcomes The article argues designers should stop optimizing screens and start designing for user outcomes—what people actually want to achieve. With AI and "invisible UX," the best experiences minimize steps and anticipate intent, not just look polished. Shift focus: measure success by how fast users get results, not how pretty the flow is AI: The Physics of Great UX - Making Digital Interfaces Feel Real Great UX feels real by applying physics principles—gravity, momentum, elasticity, resistance—to digital motion, making interfaces intuitive. Interactive animations tied to user actions (via tools like Lottie's State Machines) create tactile, responsive experiences. Build a consistent motion system, not just isolated effects, so your product feels cohesive and predictable Experience: I don’t collect teapots - What happened when we fixed feedback in our design team The article describes how a design team replaced vague, performative feedback ("I collect teapots") with specific, actionable critiques, transforming their collaboration and output. The key fix: train teams to give concrete, behavior-focused feedback tied to user goals, not personal taste. Result: faster iterations, clearer communication, and designs that actually work for users @uxdigest